June 05, 2009

Lisa and Marilyn Attend the 2009 NYAHSA Convention

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Some of our workday is loaded with meetings, answering phone calls, working on various marketing or financial projects, and sometimes we attend out of the office conferences. We went to one this past week...


On June 1 and 2 we manned our booth at the annual New York Association of Homes and Services for the Aging (NYAHSA) Convention. Attended by hundreds of New York administrators, the program focuses on professional education while dozens of vendors try to sell their wares to a captive audience. Based on the number of vendors selling rehabilitation services (we counted seven) our services seem to be in demand.

Dr. Cheryl Ben David, DPT, a partner in Therapeutic Resources nursing home consulting business TR Rehab Rx, Inc, presented a two hour session entitled “Roadmap to Uncover Case Mix Revenue Using Innovative Rehab Programming and Management”. Even though we’ve heard her presentation numerous times, we weren’t bored at all. Her enthusiasm, humor and knowledge make her a pleasure to listen to. Her audience agreed with us!

Cheryl will be repeating her presentation for us on June 18 in New York City. For those of you either working in the long term care arena or interested in working in this practice setting, the conference shouldn’t be missed!

-Lisa &Marilyn

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